There is an-ongoing feeling in much of distribution that if prices were cut slightly, the firm could generate enough volume to be more profitable. This template provides a basis for analyzing that question.
Please Note: The Excel template for Price Cutting is provided free of charge. However, it is password protected. To obtain the password, please email the DPP using the link below. We will NOT send you any emails other than the password. We simply want to know which associations or buying group are making use of the web site.
Question of the Day
We feel we have to get more price aggressive to drive up our sales volume. How large of a sales increase will be required to offset a price cut?
Answer
Probably a lot more than you think.